I was tweeting today in response to media coverage of a white, male suicide bomber who flew his plane into an IRS building in Texas, and the coverage of Tiger Woods’ press conference about his marital infidelities.

b/c that’s what i do, instead of blogging as often as i should. I tweet.

anyway, I wondered why so-called ‘news’ organizations were not treating the former as a terrorist attack, and why we were still hearing about tiger woods at all.

in my string of tweets, i mentioned racism as marketing, and one of my twitter folks asked for clarification. I doubted I could explain what I meant in 140 characters or less, so I wrote this post. enjoy.

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The mark of a great marketing campaign is when the idea or slogan transcends the product. it attaches to the cultural consciousness, and when attached to the product, makes the product greater.

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- Dear guy with missing tooth laughing at the duct tape situation my tail light is in: he who haseth not teeth is in no position to laugh publicly about anything.
- Dear record store I miss you.
- Dear ears, dude are you slowly going deaf? If so tell me but tell me really loud cause I can’t hear too good.
- Dear supermarket can we get rid of those dividers? Are they really necessary? This is my stuff right here, all that stuff way back there not touching my stuff is her stuff. I mean really, are you that fast that one day you just rang up everyone’s stuff together? [Read more]

You may be familiar with Elon James White from his ‘this week in blackness’ videocast… we thought this little essay was both amusing and quite to the point. Guess what? Black people are not a monolith. Yup. So now you know.

 Message from the Average Black Person on HuffingtonPost

(editors’ note: in order for this story to work you must commit to the sound effects. out loud is best.)

dun duN DUN DUNNNNN!

its time for adventures in the back yard with Pierre Bennu!

budbudBUDbudBUDbudabbuda

…the sound of the eco friendly electric hedge clipper cutting hedges with NO gas or carbon…hooray environment!

budbudBUDbudBUDbudabbudaaZIZIZPHHHHZIT!!

…the sound of the eco friendly hedge clipper cutting its own wire & a tiny explosion

LOLOLOLOLOLOL!

…the sound of all the uncut hedges & all the birds & insects who saw me catch that “L”

@#$&!!

…the sound of me cursing the birds and bushes laughing at me & swearing revenge

tap tap tap tap

…the sound of me on craigs list seeing if any one wants a double dutch rope that used to be a very long electric cord

dun duN DUN DUNNNNN!

…this concludes this episode of “Adventures in the back yard with Pierre Bennu…brought to you in part by ‘eco stuff sometimes sucks’ & ’sometimes city boys need to just hire someone to do their yard’

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- Dear late 80’s early 90’s r&b group, I cant really sing but if I can dress up like you, learn the choreography and just be the guy that says “whooooooo” at the end of the breakdown of a slow song ill be eternally grateful.
- Dear person who says “ValenTimes day” instead of ‘Valentines day’ you should officially receive nothing on this day as you are not pronouncing it correctly. Instead, you should have a holiday called “ValenTimes day”where you receive the empty wrappers of candy and presents from those who do pronounce it correctly.
- Dear fluffer, you are the unsung hero. I salute you from a distance with my clean hand LOL
- Note to self: its ok when asked about your weight to say your putting on pounds for a role in a film.
- Dear pseudo righteous poet type dude, I don’t think here in public is the best place for the ” do you know how good an enema is for you” conversation. PS please stop calling my son “my seed” its just feels weird.
- Dear rasta I’m curious. In my youth I probably devoured  enough chew sticks to decimate a rainforest and build low income log cabin housing for the inner city.  But I still don’t know where chewsticks are made and how they are flavored. Do you? [Read more]

Whenever I clean my office I find these little letters that I’ve written. I usually just giggle to myself and toss em in the garbage but this time I decided to post some before I toss them. I might continue these as a series lord knows I have a billion of em.

- dear John Legend, I would like to bring to your attention that the word “love” doesn’t have a “W” after  the “O” I ask that next album you correct this error in your annunciation. Remember its LOVE not LOW-VE   thank you
- dear seagulls in the parking lot of the supermarket, I think that it’s gross that you eat chicken and I some how think that makes you sell outs.  know thy self.
- Note to self: invent an exercise or an exercise device for men that gets rid of the folds in the back of the head. Sell for 19.99, It needs nifty commercial like…do you have a pack of franks on the back of your head? Does your barber have to hold up flaps to cut your dome? When you stand sideways do you have two profiles? Well no longer with   “folds be gone” [Read more]

Its late on a  Friday night at the Oyin warehouse, deep in the cut of east Baltimore. Our building sits at the crossroads of gentrification and the HOOD as popularized on tv and movies. We are literally on the other side of the tracks as a train runs directly behind our building.

I’ve been very conscious  of what music I get into my child’s rhythm and I recently realized I haven’t really listened to Gnarls Barkley’s new album. I mean I’ve played it but I really haven’t sat with it. So I make the decision that that’s the sound track to our ride home tonight. He’s up and in a particularly laughy  mood.

I put it on random. The first song was WOULD BE KILLER.

We lock the gate and drive off…  almost immediately I see the most brilliant sparkling lights in the rear view

They are coming from a very unassuming minivan

I drive on for like half a block before I realize it was me they wanted.

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The unheard conversation between 2 trees. Conceived Pierre Bennu  of www.exittheapple.com for the credit sequence of the the show “Eco-Bling” at www.esthergrace.com. Press the pic  and enjoy!

click the pic and enjoy: ) this is from the good people at the site www.thegreatschlep.com